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Press Mentions

How to Create a Marketing Team That Cares About Revenue

Posted on 01/26/2017

In a recent blog post on Content Marketing Institute, Dawn Papandrea shares the story of how Toby Lee joined the tax & accounting division of Thomson Reuters in 2012. Since then, Toby and his team have been able to help create something that all marketing leaders strive for — an action-oriented marketing culture that works hand in hand with the sales team. In her post she describes how Toby uses GaggleAMP as a tool to help connect sales and marketing teams to revenue. 

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Topics: GaggleAMP, Press Mention, Press Mentions, Social Media

Digital Marketing: 4 + 1 Economic Formulas Necessary to Optimize Business Strategy

Posted on 08/31/2015

In a recent article posted by the Italian brand Ninja Marketing, four examples of effective KPIs, metrics and formulas were discussed as well as the relationship between satisfied employees, happy customers and happy shareholders. GaggleAMP was mentioned in this article as tool to help optimize the business strategy:

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Topics: Business Strategy, Digital Marketing, GaggleAMP, Ninja Marketing, Press Mention, Press Mentions

Here’s one way to out-‘pay to play’ the social networks

Posted on 04/02/2015

In a recent article for Matchstick, Patrick Thoburn discusses how pay-to-play on social platforms is making it more difficult for brands to reach friends and followers. However, Patrick reveals that software vendors have developed ways to get around  the pay-to-play obstacles- and mentions GaggleAMP as one these vendors. Within the article, Patrick links to a recent GaggleAMP case study regarding Groupon's use of GaggleAMP.

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Topics: Expand Reach, Matchstick, Press Mention, Press Mentions, Social Media, Social Networks, Social Reach

Turn Employees into Advocates

Posted on 03/09/2015

On her blog, DhariLo Social Media, social media and e-marketing professional Dhariana Lozano recently discussed the importance of using employees as social media advocates. In addition to sharing GaggleAMP's employee advocacy infographic, Dhariana also suggested:

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Topics: DhariLo, Employee Advocacy, Press Mention, Press Mentions, Social Media, Social Media Tips

Essential Media Tools

Posted on 05/06/2014

 recently wrote an article titled "Essential Social Media Tools" for Organic PR and mentioned GaggleAMP as one of the best tools for social media organizations.

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Topics: Essential Media Tools, GaggleAMP, Organic PR, organizational tools, Press Mention, Press Mentions, social tools