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The GaggleAMP Blog

Social Media Marketing World 2018 Speakers: Bake These Methods Into Your Marketing Strategy

Posted on 02/20/2018

There are many different methods B2B marketers have at their disposal for their social media strategies, but they need the right plan of attack in order to be successful. In this Q&A, we spoke with expert marketers scheduled to speak at Social Media Marketing World 2018 who described the methods they use, common mistakes they see marketers make, and how to correct these issues.

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Topics: Digital Marketing, Employee Engagement, Employee Engagement Program, social media strategies, Social Media Strategy, Social Media Tips, Social Media Tools, Coprorate Social Media

Social Media Marketing World 2018 Speakers Explain How To Improve Your Social Media Strategy

Posted on 02/15/2018

In today’s world, digital marketers need to keep up with many different contributing factors to a successful social media strategy.

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Topics: Digital Marketing, social media strategies, Social Media Strategy, Social Media Tips, Social Media Tools, Coprorate Social Media

Employee Amplification: A Must Have For Businesses Of All Sizes

Posted on 02/08/2018

Promoting content and initiatives are complex for organizations of all sizes, but employee amplification helps in a big way.

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Topics: Content Marketing, Employee Advocacy, Employee Advocacy Program, Employee Advocacy Programs, Employees as Advocates, Social Media Strategy, employee amplification

The Biggest Obstacles of Employee Advocacy Programs And How to Overcome Them

Posted on 02/01/2018

Employee advocacy is a proven method for making deeper impressions with larger audiences, but there are common challenges getting in the way of a successful employee advocacy program.

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Topics: Content Marketing, Employee Advocacy, Employee Advocacy Program, Employee Advocacy Programs, Employees as Advocates, Social Media Strategy

It’s Never Too Late To Start An Employee Advocacy Program

Posted on 01/25/2018

A growing strategy organizations of all sizes use to promote their brand and initiatives is employee advocacy.

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Topics: Content Marketing, Employee Advocacy, Employee Engagement, Employees as Advocates, Social Media Strategy

5 Tips To Make Your B2B Social Media Strategy Stand Out

Posted on 01/18/2018

B2B social media marketing has its benefits, but it's not easy to master. A strong social media presence is important for any business, including B2B companies, because it's a great way to interact directly with your customers in an informal way. However, many organizations have trouble defining their social media strategy. The challenge is finding the best way to draw the most attention from the right audience. This is common for many organizations and important to address.

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Topics: B2B and Social Media, Content Marketing, Social Media Content, social media marketing, social media strategies, Social Media Strategy, Social Media Tips, Video Content

G2 Crowd Recognizes GaggleAMP as Leader in Employee Advocacy

Posted on 12/19/2017

G2 Crowd released its Fall 2017 Brand Advocacy Software Grid Report where GaggleAMP was the top employee advocacy solution listed. We feel this is a great accomplishment for the company because it's recognition from the customers themselves that they are getting what they want out of the software. G2 Crowd is a business software review outlet, and rather than ranking advocacy products based on analysis, it aggregates customer reviews and summarizes the results based on its own scoring system. The idea is that products with the best reviews get the best score.

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Why Social Media Engagement is the New Currency in Media Relations 

Posted on 12/12/2017

Originally posted on the Idea Grove blog, the article below covers how media relations has traditionally been about relationships and stories. Lately, however, a new element is coming into the mix. Engagement. 

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