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The GaggleAMP Blog

How Marketing Can Help Your Employee Engagement Efforts

Posted on 09/19/2017

It is no surprise that the marketing profession is based on the ability to build customer engagement. But this industry has evolved from its early “Mad Men” days, and now makes active use of expertise; proven practices; and technologies to target crafted content in ways that earlier generations of marketers could only dream of. One of the greatest impacts you can generate from your marketing strategy however, is when you turn your attention and focus internally and target your marketing at your own workforce.

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Topics: B2B Marketing, Employee Advocacy, Employee Engagement, marketing strategy

Developing an Employee Advocacy Offering for Your Marketing Agency

Posted on 09/05/2017

In the competitive world of digital marketing, agencies need to stay innovative to remain relevant and profitable. Those that do not stay on the cutting edge with new offerings can see their customers cutting them to go for the agencies that stay ahead of the curve—or so it may seem.

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Topics: B2B Marketing, Employee Advocacy, social media marketing

Your Employees Are Sharing on Social Media...Now What?

Posted on 08/15/2017

Your employees are becoming more active on social media. They are boosting your company’s digital marketing efforts through sharing corporate content with their friends and followers. This is the foundation to a great start in employee advocacy! Amplifying your messages in this way quickly shows everyone in your organization the value of employee advocacy through increased reach and boosted website traffic. 

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Topics: B2B Marketing, Digital Marketing, Employee Advocacy, Social Media, Social Media Engagement

B2B Marketing on Social Media with Doug Spencer

Posted on 04/09/2015

Building your brand through social media should be an integral part of your marketing policy. GaggleAMP’s goal is to help you extend your reach and improve your efforts through effective social media marketing techniques. Doug Spencer, principal of Spencer Brenneman, a strategic marketing firm, discusses how to make your customers love you through effective B2B marketing on social media.

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Topics: B2B, B2B Marketing, Doug Spencer, GaggleAMP, Marketing, Social Media

Social Media and B2B Sales with Craig Jamieson

Posted on 03/12/2014

Craig Jamieson is a Managing Member/Owner of Adaptive Business Services. Craig shows businesses how to leverage social sales tools, techniques, strategies, and Social CRM to increase their revenues.

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Topics: B2B Marketing, Social Media