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The GaggleAMP Blog

Product Update: Twitter Replaces 'Favorite'-ing with 'Like'-ing

Posted on 11/09/2015

You never really hear anybody say, ‘Go over and ‘favorite’ us on Twitter!’, but you do hear them say, ‘Give us a ‘like’ on Facebook!’ While some may mark this up to a difference in platform preference, what it really boils down to is that Twitter has simply been less often preferred by businesses when trying to gain traction on social media. In order to catch up to their competitor and to capitalize on the preference of verbage with ‘like’-ing something, Twitter has now changed their star icons for ‘favorites’ to heart icons for ‘likes’. From now on, you can ‘like’ things on Facebook - AND Twitter.

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Topics: Product Announcements, Product Update, Social Media, Social Media in Corporate Communications, Twitter, Update