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The GaggleAMP Blog

Top Tweets on GaggleAMP for December 5-10, 2011

Posted on 12/11/2011

Congratulations to HubSpot, Digital Reef, Mass Innovation Nights and For Immediate Release for having the top Twitter Messages as tracked by GaggleAMP for the week of December 5-10, 2011.

This week we ranked the winning Tweets by total number of clicks for a single Tweet:

  1. HubSpot Marketing Team Gaggle:
    Well lookie here! Looks like @HubSpot ranked 3rd in the '20 Most Popular Marketing Automation Software Solutions!'
  2. HubSpot Marketing Team Gaggle:
    Big news! @HubSpot just launched new free tool to help marketers everywhere! Check out #marketinggrader at - Please RT
  3. Digital Reef Gaggle:
    Weighing the Risks and Benefits of Cloud Computing #ediscovery #security #cloud
  4. Mass Innovation Nights Gaggle:
    Don't forget to RSVP for the December @MassInno -- December 14 from 6 pm to 8:30 pm at @IBMWaltham. #Min33
  5. FIR Gaggle:
    The FIR podcast deconstructs the Carrier IQ controversy:

Congratulations to all of our winning Gaggles. This data was compiled by messages that were distributed via GaggleAMP. Make note of the message, structure, hash tags etc. We can learn a lot from successful messages.

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Topics: GaggleAMP, Messaging, Top Messages, Tweets

The 48 Hour Life of a Tweet

Posted on 05/19/2011

Ever wonder how long a Tweet is good for? We did. Being the analytical geeks that we are, we decided to do our own research. The analysis brought us to the conclusion that the average life of a Tweet is about 48 hours.

There are ways to extend the life of a Tweet that include hash tagging and mentions, so we did our analysis using a baseline of Tweets that had neither. Here are the specifics:

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Topics: 140, Corporate Social Media Use, Hash Tags, Social Media FAQ, Social Media in Corporate Communications, Tweets, Twitter