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The GaggleAMP Blog

How to Use Social Media for Free Market Research

Posted on 01/26/2015

Market research is the keystone for many-a-brand’s social media strategy, as it focuses on your ideal customer and hones your posts to what is most appropriate for that target audience. In fact, at GaggleAMP, we understand that an effective content post can only be engaging if it’s tailored to your target audience. The result of market research is content that is both unique to your business while being streamlined to your audience! While there are many techniques and outlets for acquiring this information, such market research can be costly, rigid, or qualitative, making them either unfeasible or unusable for your brand. GaggleAMP helps your brand utilize social media marketing as a tool for free market research.

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Topics: Market Research, Social Media, Social Media in Corporate Communications, Social Reach, Social Research