As a company, you spend a fair amount of time and financial investment in the creation of just the right marketing strategy. How you execute this plan, will impact all of your company’s campaigns and ultimately your results in engaging prospects and customers. In order for it to be fully effective employees should be part of the process.
Read MoreTopics: Employee Advocacy, Engaged Employees, Marketing, marketing strategy, Social Media, Social Media Engagement
Topics: Characteristics, Employee Advocates, Employee Engagement, employees, Engaged Employees, Social Media in Corporate Communications
Recently, we discussed the working relationship that exists between employee loyalty and engagement. Between these two factors lies a correspondence wherein each quality affects the other equally, and where one succeeds, the other is driven to also improve. More loyal employees tend to be more engaged, and visa versa. But both loyalty and engagement are indicators of deeper qualities and characteristics - namely, employee happiness. Check out this infographic to see the positive impact employee engagement has on employees. And where an employee feels happier with their job, their company, and their work; therein lies an employee that is more likely to stick around for the long-haul.
Read MoreTopics: Employee Engagement, Employee Retention, employees, Engaged Employees, Retention, Social Media in Corporate Communications
