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The GaggleAMP Blog

Your Employees Are Sharing on Social Media...Now What?

Posted on 08/15/2017

Your employees are becoming more active on social media. They are boosting your company’s digital marketing efforts through sharing corporate content with their friends and followers. This is the foundation to a great start in employee advocacy! Amplifying your messages in this way quickly shows everyone in your organization the value of employee advocacy through increased reach and boosted website traffic. 

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Topics: B2B Marketing, Digital Marketing, Employee Advocacy, Social Media, Social Media Engagement

Who Owns Employee Advocacy?

Posted on 08/01/2017

Adopting any new initiative in an established corporate environment can pose various challenges, often due to the need to establish both ownership of the program, and responsibility for its resource allotment and eventual success. Things can become especially tricky when initiatives cross multiple departments. For employee advocacy efforts on social media, the process of establishing departmental ownership can make other challenges look easy by comparison.

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Topics: Digital Marketing, Employee Advocacy, internal communications, Public Relations, Social Media

Key Performance Indicators: Digital Marketing Strategy Realized

Posted on 05/23/2017

Your digital marketing strategy begins by identifying your goals, especially as it relates to the inclusion of your employees in the execution of your mission. The purpose of employee advocacy for your company remains central to the development of both the “how” and the “what” of your strategic marketing plan.

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Topics: Digital Marketing, Marketing

4 Ways to Improve Landing Page Conversion Rates

Posted on 12/30/2015

Conversion rates are a great way to gain insight into how engaging your landing page is for users, as it is concrete data that shows you how many passersby have turned into leads.

Converting users into customers depends on your ability to turn a browser into a buyer, and your landing page is ground zero. Many times, users are attracted to your company and brand through a multitude of sources. Click here to learn how you can create sale referrals through employee content sharing. Whether they’ve been referred by a colleague, engaged by an employee, or have simply stumbled across your webpage as they browsed online, the ‘make-or-break’ point occurs during their time spent on your landing page.

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Topics: Conversion Rate, Conversions, Digital Marketing, Landing Pages, social marketing, Social Media in Corporate Communications, social media marketing

Internet Marketing News, Tutorials & Tools Roundup April 2014

Posted on 05/05/2014

 Digital Marketing Director at the mobile & web app development company MentorMate in Minneapolis, MN, recently wrote a round up for titled Internet Marketing News, Tutorials & Tools Roundup April 2014. GaggleAMP was listed as one of the top Internet Marketing Tools.

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Topics: Digital Marketing, Forsberg, GaggleAMP, Marketing News, marketing tools, PenguinInitiatives, Press Mentions

46 Digital Marketing Tools to Make Your Life Easier

Posted on 10/03/2013

Pratik Dholakiya recently wrote a post on 46 Digital Marketing Tools to Make Your Life Easier. In the post, Pratik calls out GaggleAMP as a "Content Promo" tool. Here is what he said:

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Topics: Digital Marketing, GaggleAMP, Pratik Dholakiya, Press Mentions