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The GaggleAMP Blog

Why We Gave Our Website a Facelift and Why You Should Too

Posted on 11/02/2016

Website updates and redesigns are usually large projects that consume a lot of time and resources. Any marketer that has tackled a redesign project can attest to this. While being somewhat of a headache, the benefits of a site redesign are well worth it. Conversion rates are improved, user experience is enhanced and the overall look and feel are up to date with what visitors expect. Here are 4 big reasons why we updated our website design recently and why you should too.

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Topics: Conversion Rate, Marketing

4 Ways to Improve Landing Page Conversion Rates

Posted on 12/30/2015

Conversion rates are a great way to gain insight into how engaging your landing page is for users, as it is concrete data that shows you how many passersby have turned into leads.

Converting users into customers depends on your ability to turn a browser into a buyer, and your landing page is ground zero. Many times, users are attracted to your company and brand through a multitude of sources. Click here to learn how you can create sale referrals through employee content sharing. Whether they’ve been referred by a colleague, engaged by an employee, or have simply stumbled across your webpage as they browsed online, the ‘make-or-break’ point occurs during their time spent on your landing page.

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Topics: Conversion Rate, Conversions, Digital Marketing, Landing Pages, social marketing, Social Media in Corporate Communications, social media marketing