When Salespeople Work Together in a Unified Team, Customers Can Sense the Unity and the Resulting Authenticity
Your sales team is comprised of a variety of personalities, and each sales person may approach leads and customers in completely different fashions. In fact, these differences are what can help lasso in a wide range of customers to begin with! While harnessing the power of personality within each employee is an important aspect to reaping the most benefits from your sales team, it’s also important to tap into the collective sales voice of your company as a whole. After all, your sales team is a team, and while there may be small individual differences between each person, the collective team must be unified in voice. For tips and techniques to encourage your sales team to get on board with your content strategy, download this eBook.
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