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The GaggleAMP Blog

What are Employee Advocates and Why do you Need Them?

Posted on 11/23/2015

Your employee advocates are pivotal in the success of your content marketing strategy, and their success can greatly impact the success of your company as a whole.

As an integral part of your content marketing strategy, employee advocates are an essential piece to the marketing puzzle. But before you begin to craft an employee advocacy program, it’s important to have a fully defined concept of what an employee advocate actually is, what they do, and their potential as marketers, as these qualities will therefore answer the question, ‘Why do you need them?’ Check out this infographic to discover just how big of an asset your employee advocates can be. 

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Topics: Advocacy, Advocacy Programs, advocates, employee advocate, employees, Social Media in Corporate Communications